We’ve worked in just about every industry you can think of, and along the way have become pretty darn savvy in a number of distinct areas. Here are a few of them:

Driving sustained engagement with products and services

For example:

• We helped a nonprofit obtain a deep understanding of tween behavior, especially around barriers to wellness and physical activity, and designed and developed a hardware/software solution that is getting significant clinical results and kudos from the White House.
• We worked with nine medical schools and a large nonprofit to envision a near-term future where health services are empowered (and not hindered) by health information.
• We helped a major web-based games company understand their users and develop a significant new offering based on those insights.
• We helped a major entertainment company develop a new mobile offering, including new-to-world hardware and software.

Making sense of complex needs to drive simple “why didn’t anyone think of that before?” innovations

For example:

• We’ve developed simple solutions to common problems faced by touring musicians. The products are being called “ergonomic wonders” and “ingenious” by the press.
• We helped GE create an entirely new category of sealant product that addresses a widespread user need.

Helping organizations discover and align on the opportunities, and then innovate in those areas

For example:

• We helped a mobile communications company identify broad market opportunities and developed ideas and IP within them.
• We facilitated an innovation summit for a major wellness-related company.
• We worked with a large financial services company to develop and disseminate innovation tools and processes within their organization.
• We led a major innovation pipeline project for a nonprofit organization.